If you are like the thousands of aspiring entrepreneurs who want to make some money on the net, you are probably wondering why your landing page is not receiving any conversions at all. Have you ever considered the appearance of your landing page? Was it shabbily put together? Does it have a sleek and professional look with a hard sales offer? Why Does it Matter? A landing page is where a person “lands” when they click on an online ad banner, search engine result, email link, or when they visit a special promotional URL that they heard about on TV, radio, or other offline media. The perfect landing pages are usually the result of extensive multivariate testing. Unfortunately, most marketers don't have the time or budget line for extensive landing page design testing to discover what works best for their offers. They have a campaign launching soon and a landing page is needed pronto! Often the landing page is the least considered element of the entire campaign. |
Testing with Google Website Optimizer
Google Website Optimizer allows you to try different layouts, alternate
content, new buttons, and even new colors through split A/B testing or
multivariate testing without making permanent changes to your site. Website Optimizer show these content and design alternatives
to your site visitors and monitors which combination lead
to the highest conversion rates.
Handing it Over to Professional Landing Page Designer
So have you been tempted yet? You're not alone if you have. Landing pages are, for most intents and purposes, put up to promote
products, services or information to generate income. If visitors are
exiting your landing page after a few seconds of browsing, it most likely
means that your landing page is poorly designed and you are losing potential
sales.
Contact for a free quote today!
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